How Do I Create A Facebook Ad Account?

By leveraging a Facebook Ad Account, businesses can drive traffic, increase conversions, and build long-term customer relationships. Facebook ads are great for brand exposure and to gain loyal customers. By seeing an ad on repeat, the user is inclined to consider to buy.

Amy Ellis

9/13/20242 min read

Time To Get Started:

Step 1: Set Up a Facebook Business Manager Account

Go to business.facebook.com and click on “Create Account” in the upper right corner.
Log in with your Facebook credentials if you're not already logged in.
Fill in your business name, your name, and your business email.
Click “Submit” to create your Business Manager account.

Step 2: Access Facebook Ads Manager

Once your Business Manager account is set up, navigate to the Facebook Ads Manager at adsmanager.facebook.com.
Inside Ads Manager, you’ll be prompted to create your first ad account if you don’t already have one. Click on “Add” and select “Create a New Ad Account”.

Step 3: Enter Ad Account Details

Provide your Ad Account Name (e.g., your business name).
Choose the Time Zone and Currency you want to use for billing.
Click Next to continue.

Step 4: Assign People and Roles

You can assign people from your team to the ad account and give them specific roles such as Ad Account Admin or Ad Account Advertiser. This step is optional, but it’s useful if you're working in a team.

Step 5: Add Payment Method

To run ads, you need to provide a payment method. Go to the Payment Settings tab in Ads Manager.
Click on Add Payment Method and enter your billing details, including credit card or PayPal information.

Step 6: Set Up Your First Campaign

Once your ad account is created, you can immediately start setting up your first ad campaign.
In Ads Manager, click the Create button.
Choose your campaign objective (such as traffic, engagement, or conversions).
Define your audience, budget, and ad format, then upload your ad creative.
Once everything is set, review your campaign details and click Publish to launch your ad.

Step 7: Monitor and Optimize Your Ads

After your campaign goes live, you can track its performance in Ads Manager. Use the detailed insights and analytics provided to optimize and improve your ads over time. By following these steps, you'll have a fully functional Facebook Ad account that allows you to start advertising to targeted audiences across Facebook and Instagram. Hip hip horray!